Tag: brand management books

  • 10 Books Every Brand Manager Should Read In 2023

    10 Books Every Brand Manager Should Read In 2023

    Introduction Brand building is not a task for one person, it requires collaboration, teamwork, and more. However, with any important project, there is a need for a figurehead to lead and take responsibility for success. This is where the role of a brand manager comes to play.  So how can someone become a successful brand…