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Survey Data Fusion: Enhancing Insights through Integration & Analysis
Introduction In survey research, data fusion is the art of merging data from different surveys to get a clearer insight into a subject. So instead of looking at only one survey, data derived from multiple sources are combined to get a clearer picture and deeper insight. In this article, we examine the importance of combining…
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Multilingual Surveys: Benefits, Examples & Best Practices
There are over 6000 languages spoken worldwide, and while the media portrays English as a popular language, native English speakers account for less than 5% of the global population. For someone who is not a native speaker of a language, answering questions that require a strong command of the language to understand can be difficult.…
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Max-Diff Surveys: Definition, Examples, Pros & Cons
In this article, we will explore the when, why, and how to use the MaxDiff questioning technique.
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T-testing: Definition, Formula & Interpretations
In this article, we will dig into t-testing in survey analysis, we’ll consider the three different t-tests and how they can be used.