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How To Conduct A Healthcare Mystery Shopping Program
Introduction Healthcare mystery shopping is a process through which businesses can test their quality, customer service, and satisfaction levels. The goal is to see how well they perform in the eyes of their customers. While healthcare mystery shopping may sound like a simple task, it is actually a highly complex process that involves several different…
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Escalation Management: What It Is, Process & Types
Customer satisfaction is an important factor in sustaining a positive brand reputation and loyalty. As an organization, your customer support teams must provide excellent service to customers and resolve issues quickly. Frustrated customers frequently become brand ambassadors, and not in a good way; they are eager to discourage others from doing business with your company. …
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First Call Resolution: What It Is & How to Improve It
Introduction In a world where customers are able to talk directly to the company they’re trying to reach, it’s important for companies to have a good first-call resolution rate. First-call resolution is the process of resolving a customer’s complaint or problem with the first interaction between the customer and the company. A quick, easy, and…
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Transactional NPS vs Relationship NPS: Which Should You Prioritize?
Introduction Net promoter score, or NPS, is a key performance indicator that measures or tracks the propensity of a customer to recommend a product or service to others. In other words, NPS measures customer satisfaction. There are two main types of NPS called Transactional NPS and Relationship NPS. Transactional NPS gathers customer feedback at various…
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What is the Customer Lifecycle? Definition, Stages & Measurement
Introduction The customer lifecycle is a way of looking at the entire process of a customer’s relationship with a company. The customer lifecycle refers to the whole experience of buying something and using it, including all the different phases in between. This article will explore the customer lifecycle and its importance to your business growth.…
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Customer Effort Score (CES): Meaning & Application
A customer effort score (CES) is a metric that measures the effort required to reach a target customer. It takes into account both the effort and cost of getting new customers, as well as the retention rate of existing customers. What is the Customer Effort Score? Customer Effort Score (CES) is a metric used to…
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Customer Dissatisfaction: The Ultimate Guide
Understanding customer dissatisfaction is important because customers are more likely to remember negative experiences as opposed to the positive encounters they’ve had with your business. This article will show you how to address customer dissatisfaction
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Customer Insight: Types, Examples & Tools Guide
Customer insight helps businesses to know their customers better and build great products for them. Continue reading to learn how to make data work for you by gaining important customer insights.
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Customer Experience: Examples, Strategy & Improvement Tips
A simple guide on customer experience, importance, examples, customer services differences and how it can affect business