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Product Bundling Guide: Strategies, and Examples
Introduction Product bundling is a great way to take advantage of the fact that you have multiple products and sell them together. It allows you to create a single offer that has the combined value of all your individual products, which can be very attractive to customers. In this guide, we’ll go over why it’s…
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Pricing Sensitivity: Meaning, Calculation & Strategy
Introduction Price sensitivity is how likely you are to buy or sell something at a particular price. And it is important because it helps you know when to sell your stuff and when to hold on to it. When you buy food, you’re sensitive to the price of food; when you buy clothes, you’re sensitive…
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25 Research Questions for Subscription Pricing
After strategically positioning your product in the market to generate awareness and interest in your target audience, the next step is to nudge them to subscribe to your plans. Pricing is one of the factors that influence the number of subscriptions to your platform, so you need to take it seriously. Your pricing page should…
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How to Buy Survey Responses: A Comprehensive Guide for Your Next Research Project
A well-designed questionnaire is the first step in obtaining high-quality responses to help you design or improve your product or service. But if you don’t have access to people who will respond to the survey promptly, it can be a huge setback in your market research efforts. As a result, companies buy survey responses to…
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Minimum Viable Product: Definition, Strategies, and Examples
Introduction When it comes to launching a new product, the stakes are high. In order to mitigate risk and drive fast results, many businesses have adopted an iterative approach to product development known as the minimum viable product (MVP) strategy. An MVP is a version of a new product that has been stripped down to…
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Kano Analysis Guide for Product and Customer Success Managers
A company could create a product with the same features as its competitor’s product, but customers are still not enthusiastic about it. There are several reasons for this, but one of the most common is that the product team focused too much on functionality while ignoring what the customers truly desired. Customer satisfaction is not…
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Fishbone Diagrams: Categories, Applications & Limitations
In this article, we will discuss in great detail about what a fishbone diagram is, the available categories and its applications
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Best Tools for Dropshipping Product Research
In this article, we will discuss what dropshipping is, the best tools for dropshipping product research and the other benefits of dropshipping
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7 Data Collection Methods & Tools For Research
This guide highlights the best data collection methods and tools for either quantitative and qualitative research and the best online tool for data gathering.