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Attitudinal Research: What it is, Pros, Cons & Examples
Introduction Attitudinal research is a powerful tool for understanding the attitudes, beliefs, and opinions of individuals on a particular topic or issue. It provides insights into the motivations behind people’s behavior and helps organizations develop effective strategies to influence or change those behaviors. Attitudinal research can be conducted using various methods, such as surveys, interviews,…
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Subgroup Analysis: What It Is + How to Conduct It
Introduction Clinical trials are an integral part of the drug development process. They aim to assess the safety and efficacy of a new drug or treatment in a specific population. However, not all patients respond to a particular treatment in the same way. That’s where subgroup analysis comes in. In this article, we’ll explore what…
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What are Diary Studies? Meaning, How and When to Conduct It
Introduction Diary studies are a powerful research method that can provide valuable insights into a person’s daily life and help researchers understand their behaviors, attitudes, and needs. This article explains the concept of diary studies and their benefits. We’ll also explore situations where they are appropriate. What is a Diary Study? A diary study is…
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What is Conceptual Research? Definition, Framework, Pros & Cons
Introduction Conducting research is an important part of human life and for centuries, identifying and evaluating a subject or topic to gain knowledge has been a constant practice. There are different classifications of research based on the approach, methodology, and purpose. One such classification is conceptual research, which focuses on exploring and developing abstract ideas…
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What is Gap Analysis: Definition, Method and Template with Example
Introduction In today’s competitive business environment, organizations must continually adapt and evolve to meet changing market demands, customer needs, and industry standards. One crucial aspect of this process is understanding the gaps between an organization’s current performance and its desired state. This is where gap analysis comes into play. By identifying these gaps, businesses can…
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Collaborative Research: What It Is, Types & Advantages
Introduction Collaborative research has become increasingly popular in the academic world. With the proliferation of interdisciplinary research, it is important to understand the various types of collaborative research and their respective contexts. In this article, we will take a look at the different classifications of collaborative research, including its advantages and disadvantages. Instagram What is…
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Judgmental Sampling: Definition, Examples and Advantages
Introduction Judgment sampling is a type of non-random sampling method used in survey research and data collection. It is a method in which the sample is selected based on the researcher’s judgment. This method is different from random sampling, which is a method of selecting a sample in which each member of the population has…
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Demographic Analysis: Meaning, Components, Importance
Introduction Demography is the scientific study of population characteristics and the factors influencing population growth and decline. It is a branch of sociology that focuses on the size, composition, and distribution of populations, as well as their dynamics and trends over time. Demography studies the characteristics of a population, such as age, sex, education, income,…
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Paired Samples vs Independent Samples: Characteristics & Examples
Introduction When conducting research, it’s important to understand the differences between paired and independent samples. Paired samples are samples that are related to each other in some way. They are typically used when researchers want to measure changes in a particular variable over time or to compare two or more related groups of subjects. Unpaired…