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How To Create A Great Brand Voice
Establishing a successful brand voice enables you to convey to your customers what your brand stands for and truly connect with them. Your brand voice is what your brand promotions want your target audience to see when they interact with your brand. Building a successful brand voice is a process that requires meticulous planning and…
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Commercial Real Estate Leases: Definition, Types & Templates
When thinking of renting a property, the type of lease you sign should have a significant impact on the property you choose. Knowing the type of lease you’re looking for also helps you negotiate rent or any other obligations that the landlord may request. However, lease agreements rarely specify the type of lease agreement in…
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Nonprofit Fundraising Metrics: Essential KPIs to Track
Non-profit fundraising can be both stressful and rewarding. One major reason for this is that, while profit isn’t the primary goal of a non-profit, you still need to generate enough revenue to keep the lights on. Fundraising KPIs can help you determine whether your efforts are producing the expected results. You can also use the…
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Major Real Estate KPIs For Investors, Agents & Developers in 2022
Monitoring real estate KPIs can be incredibly challenging for real estate professionals because there are so many of them. One of the main reasons you should prioritize some KPIs over others is that some significantly influence your sales while some don’t. Here are the most important KPIs to track as a real estate professional; investor,…
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Minimum Viable Product: Definition, Strategies, and Examples
Introduction When it comes to launching a new product, the stakes are high. In order to mitigate risk and drive fast results, many businesses have adopted an iterative approach to product development known as the minimum viable product (MVP) strategy. An MVP is a version of a new product that has been stripped down to…
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Retention Bonuses Guide For HR Managers
Introduction Retention bonuses are a way to show employees that you care about their well-being. They’re an investment in your company’s future. They show that a company is investing in the people who are working for it and that the company wants them to be around for a long time. In this article, we will…
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How To Conduct PESTEL Analysis
Introduction In today’s competitive market, it’s important that your business makes informed decisions about which opportunities are worth pursuing. PESTEL analysis is a useful framework for analyzing and understanding the potential impact of external factors on your business. It stands for Political, Economic, Socio-Cultural, Technological, Environmental, and Legal analysis. If you’re unfamiliar with PESTEL analysis…
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Lost Customer Research: Questions To Ask & How To Conduct It
Introduction Tracking customer feedback is one of the most challenging aspects of running a successful business. Unlike some other types of data, customer feedback requires constant attention and monitoring to ensure it’s accurate and up-to-date. It’s easy for your business to be lacking in this department, especially if you don’t have a formal process in…
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Employee Advocacy: Definition, Types & Examples
Introduction Employee advocacy is the process of helping employees to be aware of their rights and responsibilities as employees, and to advocate for themselves when they have been treated unfairly. You can also call it an approach to conflict resolution that encourages a positive relationship between employees and the organization. Employee advocacy relies on the…