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What is the Customer Lifecycle? Definition, Stages & Measurement
Introduction The customer lifecycle is a way of looking at the entire process of a customer’s relationship with a company. The customer lifecycle refers to the whole experience of buying something and using it, including all the different phases in between. This article will explore the customer lifecycle and its importance to your business growth.…
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9 Great Books For Survey Researchers & Practitioners Part I
Introduction Many research topics are published daily, detailing the recent developments across various niches. According to data from a global S&E publishing outfit Scopus, the rate of publications has exceeded the 4% annual average since 2008, and new publications have risen from 1.8million articles to 2.6million articles. Based on these figures, it would be tasking for…
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The Guide to Deciding on the Best Time to Send a Survey
Introduction Have you been wondering when to send out surveys? We’re here to help, so let’s start by giving you a little background information about how surveys work and what they can do for your organization: Surveys are a great way to collect information about your customers and the products or services they use. The…
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Ideal Proxies For Surveys
Introduction A proxy server is an internet-connected device that acts as an intermediary between your computer and the website you’re trying to access. It’s not just a way to hide your IP address, but it also allows you to bypass any restrictions or limits that might be in place on the website you’re trying to…
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Leadership Style Survey: Definition + Sample Questions
Introduction Leadership style is the way in which a leader communicates and interacts with others. It’s the set of behaviors, attitudes, and values that a person uses to lead others. In this article, we’ll explore the four most popular leadership styles- democratic, autocratic, laissez-faire, and transformational. Since leadership is a skill that can be learned,…
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Random Device Engagement: What It Is [With Methods]
![Random Device Engagement: What It Is [With Methods]](https://storage.googleapis.com/fplswordpressblog/2022/09/Random-Device-Engagement-What-It-Is-With-Methods.jpg)
Introduction Random Device Engagement (RDE) is a process in which a device collects data from multiple users at different times and places. This kind of data collection is often used to understand how people engage with online content or services. This article will explore the concept of random device engagement, its benefits, and its limitations.…
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How to Get the Truth on Surveys (Why Respondents Lie)
Introduction One of the challenges faced in conducting surveys is the difficulty in knowing if the responses are truthful or false summations. While there is not a lot of information regarding the frequency of the number of lies people tell. It is a false assumption to believe that participants in a survey would consistently speak…
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Streetlight Effect: Definition, Implications & Examples
Introduction Like the famous quote by Mark Twain, “It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that ain’t so.” The Streetlight Effect is the tendency for individuals and organizations to search for answers in the easiest of places. This leads them to convincing results that are…
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Free Online Hospitality & Hotel Management Courses 2022
Introduction Hotel management is the process of facilitating a seamless operation across all facets of the hotel industry. Gaining an advantage in this business or pursuing a career in the hospitality industry requires continuous learning on all aspects of managing the hotel business successfully. Continuous learning in hotel management is depicted by showing interest and…
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Survey Quality Framework Checklist: Applications, Benefits & Limitations
Introduction Retrieving quality data through surveys involves a whole lot, from the selection of the right participants to survey design, to the mode of administering the surveys, and lots more. Quality surveys and quality data collection is best achieved via a Survey Quality Framework Checklist, a documented guide to help achieve great results. This post…